Long-standing mystery guests might remember us as The Mystery Dining Company, the team that first coined the term 'mystery dining' back in 2003 as a specialist form of mystery shopping for hospitality. Now part of HGEM, Mystery Dining continues to play a central role in helping hospitality businesses understand and improve their guest experiences.
Today, we work with over 300 restaurant and hotel brands, from large chains to independents. Supported by a community of 13,000 dedicated diners, we help these brands connect with their customers through detailed, structured feedback. This insight enables them to measure, monitor, and enhance every aspect of the guest journey - from food quality to service - ensuring every visit exceeds expectations.
Join our expanding community of Mystery Diners who share a love of great food and new hospitality experiences - and become part of the team behind the UK’s leading guest experience programme. As a Mystery Diner, your feedback helps hospitality brands improve the experiences they deliver to real guests - your insights genuinely shape the future of hospitality!
It’s flexible, rewarding, and easy to fit around your lifestyle: simply browse available assignments, complete your visit, and upload your report using our Mystery Dining App. Every observation you share becomes part of something bigger, helping hospitality teams learn, improve, and deliver better guest experiences. Along the way, you’ll enjoy visiting a variety of venues, get reimbursed for your meals, and gain exclusive access to new dining experiences.
Sound good?
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