Customer feedback & mystery dining for restaurants


The casual dining restaurant market is crowded and customers have a wide choice. With specialist mystery shopping and direct feedback we can help drive your success.

Mystery dining for restaurants has come a long way in the last decade and can be an invaluable tool for operations and branch managers seeking the insight and opportunities necessary to motivate staff and grow the business. Particularly useful for large chains looking to achieve consistency and for small but fast growing chains with limited internal resource.

Direct feedback serves a different purpose, bringing you closer to restaurant customers and reinforcing your brand identity.

Whilst we are happy to simply provide a feedback scheme, we are also prepared to help you challenge established practices where we feel there may be opportunities. With a large database containing measurements of the restaurant experience, we are well placed to provide useful analysis and benchmarking.

Our experience with restaurants ranges from multinational chains to one-off gastropubs and from fine dining to cafes and delicatessens. Whatever your style of operation, you can be sure we will be familiar with it and we look forward to learning about and supporting your business.

We are the experts in this market - here is a selection of the successful brands that we are proud to work with:

Askitalian Carluccios Fireandstone
Prezzo Wagamama Dimt
Carnabyburgerco Dishoom Lepainquotidien
Turtlebay

Tampopo

La Tasca - New

Wildwood

Townhouse

Sticksnsushi
Lebistrotpierre Houserestaurants Villandry
Mela Tonyromas

Ego

 If you would like to talk through your requirements, please complete a short enquiry form and then either send it to us or call us on +44 (0)1225 470999.

"The Mystery Dining Programme is now the core of my staff training programme. My staff trust the feedback and can respond effectively to the contents since the reporting is so rapid."

MD, Prezzo PLC

wagamama Case Study

CG Restaurants Case Study

Mystery Dining

Question Options

Feedback Channels

Customer Loyalty

Benchmarking

Staff Reward

Opportunities

Learning Portal

"With dimT we went to a very new concept, so there was a lot of different information we wanted to find out. We have focused on menu development using The Mystery Dining Company, introducing a food quality section which has been integral to this project."

Operations manager, Tasty Plc