About the Mystery Dining Company


About Us

We invented the term 'mystery dining' in 2003 as part of our drive to serve hospitality businesses with quality customer feedback.

We were the first to provide next-day reporting on a significant scale. Since then, we have since established ourselves as the leading specialist provider of customer experience evaluation for the hospitality and leisure industries in the UK and we have a growing international presence. We deliver about 1,000 detailed reports on time every month.

Our team spend every day talking about real experiences in your sector. Our substantial database of measurements and industry insights translates to an unrivalled depth of knowledge which we can leverage to fuel our clients' business success.

Above all, it really matters to us that you can trust and depend on our advice and the quality, depth and speed of the information we produce. This is what we believe marks us out from our competitors. Our clients are assigned an experienced account manager whose role includes being proactive in ensuring that you receive reliable and useful feedback - helping you to identify opportunities to improve your business performance.